Read Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company by Robert Slater Online

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In recent years, Microsoft has become more than just Bill Gates’s company. Steve Ballmer is now the CEO, overseeing a Goliath that has been plagued by a federal antitrust trial, an employee exodus prompted by the dot-com revolution, and an ongoing economic downturn. But Microsoft has not only survived; it has thrived, prospering to the point that it is the second most recoIn recent years, Microsoft has become more than just Bill Gates’s company. Steve Ballmer is now the CEO, overseeing a Goliath that has been plagued by a federal antitrust trial, an employee exodus prompted by the dot-com revolution, and an ongoing economic downturn. But Microsoft has not only survived; it has thrived, prospering to the point that it is the second most recognizable brand in the world (behind Coca-Cola). Bestselling author Robert Slater explains exactly how the company has adapted in the last few years, taking readers into Microsoft’s inner circle to tell an amazing story of persistence in the face of adversity. Slater describes the many changes that have led to a new corporate culture, a new strategic direction, new product lines, and new ways of doing business worldwide. There have been many books about Microsoft over the years, but this one brings the story right up to the present, with fresh insights and information. Slater was granted unprecedented access to the company’s notoriously press-shy top brass, including extensive interviews with Bill Gates and Steve Ballmer. ...

Title : Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company
Author :
Rating :
ISBN : 9781591840398
Format Type : Hardcover
Number of Pages : 272 Pages
Status : Available For Download
Last checked : 21 Minutes ago!

Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company Reviews

  • Krishna Kumar
    2019-04-26 03:03

    Books like these irritate me. The author attempts to explore the transformation of Microsoft after the anti-trust trial, but basically spends more ink simply recounting facts and statements. There is very little analysis and opinion. Whenever there seems to be the semblance of an opinion, the author quickly offers a caveat or counter-point. Little mention is made of competitors like Google and Apple. New business and technical strategies are not elaborated upon. When the author describes Microsoft history, many important players like Paul Allen and IBM are given very brief notes. The only useful section is a description of some of Microsoft’s business processes, though some of it is also public knowledge.